What’s the best way to entice your customers to spend more money in your shop? There are multiple schools of thought, with two of the most popular being to create product bundles or to offer bonuses to customers who buy your products. Both offer incentives to customers and in … [Read more...]
10 Best Practices for Marketing on Pinterest
Pinterest isn’t the largest social media site, but it is one of the best places to market digital products such as printables and templates, as well as POD products. With its focus on visuals and its large audience of monthly users who are eager to buy products they see … [Read more...]
5 Benefits of Using Long-Tail Keywords in Your Product Descriptions and Content
The descriptions you write for your digital products play an essential role in helping potential buyers find your products and learn about them when they visit your shop. A lot of online sellers haven’t yet learned how to optimize their product descriptions and other content to … [Read more...]
What Are the Rules for Selling Public Domain Images?
Selling digital products can help you earn money whether you want to augment your existing income or replace it, so you can work for yourself. The key is to take advantage of the low overhead costs associated with selling digital products. One way to keep your costs down is to … [Read more...]
Human and Empathy Focused Content Marketing: How Tapping into Your Target Audience’s Emotions Can Help You Sell More Products
There’s an old-school style of marketing that plays on people’s worries and anxiety. Referred to as FUD, short for Fear, Uncertainty, and Doubt, it operated on the theory that people were more likely to buy products if they were in a state of anxiety or even … [Read more...]
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