Nowadays, it seems that just about everyone is obsessed with online marketing. But have you ever thought about what promoting your books offline could do for your career as a self-published author? In a world where practically everyone has access to the internet on a computer … [Read more...]
How to Set Up and Execute an Effective Blog Tour
One of the simplest but most effective ways for self-published authors to get the word out about their new books is by carrying out a book blog tour. A well-executed blog tour makes it easy for you to gain widespread exposure quickly and to get on the radar of large groups of … [Read more...]
Is 1000 True Fans Still Relevant for Self-Publishers?
The 1000 true fans concept is nothing new. In fact, the idea is well over a decade old and became popular via a blog post written by Kevin Kelly of Wired Magazine. He brought attention to the thought that just about anyone with a good product or service to sell can earn at … [Read more...]
How to Use Interviews to Promote Self-Published Books
Ever since the dawn of mass communication, interviews have given the general public an easy way to get first hand insight into the life and times of an individual or business. At first, interviews were mainly seen as a medium for discussing topics of common interest to large … [Read more...]
Community Building Tips for Self-Published Authors
At some point in time you’ve likely heard the expression “It takes a village to raise a child.” But have you ever thought about how that statement relates to your goals as a self-published author? The saying means that in order for a child to grow up to be the best they can … [Read more...]