Last October, "Christmas" was the second most-searched term on all of Etsy. Not in December. October. It jumped from #86 in September to #2 the following month, according to eRank's monthly keyword rankings. And this year it moved even earlier: "Christmas" showed up in the top 25 … [Read more...]
Halloween and Fall Printables That Actually Sell (A September Creation Guide)
Halloween is quietly one of the biggest spending events of the year. The National Retail Federation's latest survey put Halloween spending at a record $13.1 billion, with the average celebrant spending $114.45. And here's the number that matters most for sellers: 49% of Halloween … [Read more...]
How to Find Underserved Publishing Niches (Step-by-Step Method)
Every publishing "opportunity" list recycles the same advice: journals, planners, coloring books, gratitude, wellness. And every year, thousands of new sellers pile into those exact niches and wonder why nothing sells. Most niche research gets one thing backwards. Sellers hunt … [Read more...]
How to Pick KDP Keywords Buyers Actually Search For (Free Method)
Here's a publishing stat that should bother you more than it does: according to WordsRated, 90% of self-published books sell fewer than 100 copies. When authors hear that, they usually diagnose the obvious suspects. The writing. The cover. The crowded market. And sometimes … [Read more...]
The $66 Billion Market Most Digital Creators Are Completely Ignoring
I want to tell you about a market that's growing at 8% per year, has nearly 90 million active buyers on Etsy alone, and most content creators have never seriously considered entering. It's not crypto. It's not AI apps. It's not whatever trending thing showed up on your feed … [Read more...]
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