It wasn’t that long ago that people were reluctant to talk about mental health and mental illness because there was a stigma around those discussions. Since that’s no longer the case, anybody who’s interested in creating and selling printable products should know how much money there is to be made with mental health printables.
What Are Mental Health Printables?
Mental health printables are printables designed to help people understand and manage their mental health or mental illnesses.
For example, someone who has an anxiety disorder (or even someone who experiences social anxiety) may benefit from an anxiety tracker or journal. The journal could have space for the user to write about their feelings, make notes about things that triggered their anxiety, or things that helped them manage their anxiety.
The wonderful thing about selling mental health printables is that there’s very little overhead cost associated with making them. You can make them once and sell them many times, which is why we’re talking about passive income!
Who’s in the Target Audience for Mental Health Printables?
The target audience for mental health printables is huge. Anybody who works to manage their emotions or who has an issue with mental illnesses such as depression, anxiety, or bipolar disorder, might be in the market for mental health printables.
Anybody who wants to get started making mental health printables may want to think about targeting a small audience within the huge audience we’ve mentioned. Here are some examples of what we mean.
Adults who have seasonal or persistent depression- Kids with social anxiety
- Kids with executive function challenges and anxiety/depression
- People who struggle with emotional control
- People in therapy who want an easy way to organize the notes they take during sessions with their therapist
You get the idea. Segmenting your audience can help you narrow your focus. Creating related products targeted at a smaller audience means you can create product bundles and choose keywords that will help people find your products online.
What Types of Mental Health Printables Can You Make?
Now that you know what mental health printables are and who’s in your target audience, here are some examples of mental health printable products that you might want to create and sell.
Self-Care Planner
Self-care planners are ideal for anybody who wants to do a better job of taking care of themselves and their mental health. Some of the planners listed on Etsy include things like affirmation cards, action planners, journal prompts, or self-care questions.
Diagnosis Management Bundles
One of the things that we’ve seen a lot of on Etsy are bundles designed to help people manage mental health issues such as depression, PTSD, ADHD, and trauma. The bundles contain worksheets to help users identify triggers and create coping strategies. They may also include journal pages and other items.
Gratitude Journal
Starting a gratitude practice can be a useful thing for people who struggle with depression. It gives people the prompting they need to identify and focus on the positive things in their lives—something that can be extremely challenging when depression is an issue. Journals typically include daily prompts to list things that the user feels grateful for and may also include space to write about gratitude and tips for focusing on gratitude.
Emotion Processing Worksheets
Many people can benefit from having a bit of guidance when it comes to processing emotions such as anger, grief, anxiety, fear, and so on. Having a worksheet provides a framework to help people do exactly that. Worksheets may be designed for kids and adults and sold singly or in bundles.
Affirmation Cards for Depression
Affirmation cards provide a focus for people who may struggle with depression or anxiety. Each card may include an image and a positive statement or quote. It’s easy to create templates for affirmation cards. They can be designed for adults, teens, or kids.
How Do Mental Health Printables Create Passive Income?
Printable products are one of the best ways we know to create streams of passive income. You’ll need to do the work required to create mental health printables and list them for sale in your printables shop, of course.
The passive part happens after you’ve created your product listings. If you’ve used the right keywords and created optimized listings that attract people in your target audience, they’ll find your products and buy them. With just a few sales, you’ll be able to recoup the time and effort you spent creating products. Each subsequent sale will generate passive income.
The best thing about passive income is that you can earn it at any time and from anywhere. You might be basking in the sun on a beach in Mexico, sipping a cocktail at a fancy restaurant, or fast asleep in your bed—and you’ll still be earning money!
Tips for Maximizing Your Income with Mental Health Printables
To close out, here are a few of our tried-and-true tips to help you maximize your income from mental health printables.
Begin with templates. Templates can be used over and over again, which means that you won’t need to start from scratch when you create a new product. You can buy templates online or create them yourself using Canva.- Save time by creating related products. One of the reasons we recommend choosing a small target audience to start is that it’s easy to create a bunch of products that appeal to the same people. You could create stand-alone products like affirmation cards, journal pages, and worksheets and increase your sales as a result.
- Perfect your product listings. Don’t be so eager to list your products that you skimp on keyword research and fine-tuning your listings. You need compelling product names, keyword-rich descriptions, and professional images.
- Bundle products to increase sales. Everybody loves a bargain, so it makes sense to simplify the buying process for people who find your products. Product bundles provide a way for customers to buy several products with one click.
- Market your products on social media. Places like Instagram and Pinterest are perfect for letting people know about your mental health printables. You can even allow people to buy directly from your posts or Pins!
Mental health printables have a large audience and provide much-needed support to people who struggle with mental illness or want to improve their self-esteem and self-care.
If you need some help creating mental health printables, check out Managing Your Mental Health Wellness PLR, which includes tons of DFY printables that you can rebrand and sell in your own shop!
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