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5 Essential Content Marketing Goals for Self-Published Authors

February 28, 2017 By Amy Harrop Leave a Comment

You know that content marketing is important to develop and grow your business as a self-published author, but how should you go about moving forward with a strategy that really works? The key is setting clear and purposeful small goals that move you closer to your ultimate … [Read more...]

Filed Under: self-publishing Tagged With: 5 important goals in content marketing

The Power of Social Media for Growing a Reader Base

February 13, 2017 By Amy Harrop 1 Comment

If you’re anything like the average internet user, you’ve spent your fair share of time camped out on social media sites like Facebook, Twitter and blogs. While you may feel that your time would be better spent working on your next manuscript, the truth is that as a … [Read more...]

Filed Under: Ebook Promotion

How to Presell Your Book with Targeted Content Marketing

January 26, 2017 By Amy Harrop Leave a Comment

If you’ve ever heard of ‘preselling’, you likely think it’s the process of selling several units of a product or service before the official launch date. And you’d be correct. However, there’s another definition of the word that centers on the things you do before even getting … [Read more...]

Filed Under: Ebook Promotion Tagged With: how to presell a book, how to presell your book, how to presell your product

Author Website Fully Optimized? 7 Best Practice Tips

January 11, 2017 By Amy Harrop 1 Comment

As a self-published author, you may think that writing new manuscripts is the most important thing you could focus your attention on. While creating new content for your readers is vital to your success, working on the marketing side of your business is just as important for you … [Read more...]

Filed Under: Ebook Promotion

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