Ninety-six percent. That's the percentage of website visitors who leave without taking any action. No signup. No click. No purchase. Nothing. I didn't believe that number when I first saw it. Felt way too high. But it comes from WordStream's analysis of thousands of … [Read more...]
How to Use AI Research Tools to Identify Profitable Market Niches
Artificial intelligence is everywhere you look these days. It’s a technological wonder that can help you with everything from brainstorming to product listings, and it’s not surprising that so many people are using it. You may be wondering where implementing AI and harnessing its … [Read more...]
10 Best Practices for Marketing on Pinterest
Pinterest isn’t the largest social media site, but it is one of the best places to market digital products such as printables and templates, as well as POD products. With its focus on visuals and its large audience of monthly users who are eager to buy products they see … [Read more...]
6 Ideas for Etsy Product Videos Your Customers Will Love
Etsy is one of the top online marketplaces for selling digital products, including SVGs, printables, templates, patterns, and designs. I love it because Etsy makes it easy to incorporate lots of hashtags and images to show your products to their best advantage and … [Read more...]
Human and Empathy Focused Content Marketing: How Tapping into Your Target Audience’s Emotions Can Help You Sell More Products
There’s an old-school style of marketing that plays on people’s worries and anxiety. Referred to as FUD, short for Fear, Uncertainty, and Doubt, it operated on the theory that people were more likely to buy products if they were in a state of anxiety or even … [Read more...]